Let’s take a moment to breath in this bright piece of art, shall we; because once again, Maybelline has proven that they really know what they are doing when designing their mascara. First there was Great Lash and it’s iconic green/pink tube that can be recognized from miles away, then the idea behind Lash Stiletto was genius (a sexy high heel), and now The Colossal with it’s bright yellow and purple packaging… of course I fell for it!
But Maybelline mascaras will always have a special place in my heart. When I was just started out makeup, Maybelline was my go-to store. I believe my first favorite mascara was by Maybelline, think it was Lash Expansion (?), and I am still to this day mourning its death. Unfortunately, Colossal will not be one of those favorites.
First, I have to speak about The Colossal. The Colossal is available worldwide, but in Asia it has been renamed The Magnum. From what I gather, they renamed it to The Magnum and then made the brush slightly smaller, but the product formula is the exact same. Because I’m in Asia I will have to review The Magnum, and asked my best friend in London to review The Colossal.
So here’s her review in three words: “Don’t like it.”
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The beauty blogs have all seem to feature this mascara – I suspect its popularity is due to the fact that (apart from makeup, ahem) ladies are shoe crazy as well. I have to admit, the black and red advertising and that big sexy heel definitely made me look twice – this is one hot mascara!
The hottest length lashes will ever wear. Elastic formula stretches lashes up to 70% visibly longer in just one step. Exclusive Grip & Extend brush grasps each lash to separate and lengthen from every angle. Pro-Vitamin B-5 and silk protein strengthen and condition for hi-gloss black-patent shine.
Firstly though – I gotta say Maybelline is one of the best drugstore brands around for mascara. From Great Lash to my very first mascaras I tried (my mom got me my very first mascara – from MAC, bless her soul – when I was 14. After that I tried Maybelline. I loved the one called Lash Expansion, where the heck did that go?!)
Anyways, back to the review:
“Hottest Length Lashes Will Ever Wear” Yep, big plus on length – it definitely delivered on length. Can’t say too much about the volume though. This definitely gives a very long, feathered, natural look. (Although, one night I did layer a coat of this for length, and my beloved Virtuôse for volume – insane!)
- “Exclusive Grip & Extend brush” I do like this brush, though it was just a little large for me. The whole tube, though it looks long and lean (the heel, obviously) was actually pretty big, and so was the brush – very thin and long, but big! The bristles were the old-skool kind (thank goodness, gotta say I prefer this to the new rubber brushes recently) and spread out evenly, so it did aid in separation for the lashes.
- Clumps, Smudges, and Flakes? Not really, none and none. Pretty impressive. In fact, I was very impressed, since it’s a washable formula.
- Overall … I’m happy with this mascara – it does what it says it does. It really is good for those who love the natural, long mascara look. I already know a few girlfriends who would like this. Personally, I would’ve likes a bit more thickening, volume action, but this is also a great mascara to layer with, like I said earlier.
Oh, would you look at that!
Beauty Fool’s very first giveaway! I have one lonely Lash Stilleto sitting on my desk, waiting for a home. All you gotta do is leave a comment – tell me, what would you rather on a night out – sexy heels or sexy lashes? So tough! Make sure you enter the e-mail address you actually check, as I will be writing to you! I’ll pick a winner by random next Monday. :)
Update: OK, Random.org told me that comment number 5 is the winner, so congrats Elizabeth! I’ll be emailing you shortly. Thanks to everyone who joined, I’ll have more giveaways soon, look out for them! :)
Maybelline’s Great Lash has quite a resume. They are the #1 selling mascara in the US, have been in existance for over 35 years, is in almost all of the beauty hall of fames, (it won Allure’s Reader Choice Award last year) and they even say one is sold every 1.5 minutes … the list goes on!
- The mascara that conditions as it thickens.
- Lash-doubling formula glides on smooth to build great-looking lashes.
- Lash building brush makes it easy to get a full lash look without clumps or globs.
- Contact lens safe and hypoallergenic.
- Washable; also available in waterproof formula and with curved brush.
Great Lash’s formula is really inky, so there are no dry clumps in the bottle that could be caught in your lashes. I think that one of the secrets is the brush – its spiral shape and the mascara’s inky texture goes on very sparingly and smoothly, so there is definitely no clumping.
Also, the product itself is pretty good – lashes look defined, and when applying more coats, it did build on the volume a little bit, but we would say that this mascara is a lengthening mascara, and has great staying power.
Overall, a great mascara that does what a mascara should do – makes lashes look longer, darker and beautiful. I wouldn’t say it’s absolutely our favorite mascara (I know I’m a broken record, but for now my favorite is still Lancôme’s Virtuôse), but this is one of the better ones that I will definitely be repurchasing – and for its affordable price, I would be crazy not to!
I’m really curious on what you guys think about this mascara! It seems to be either hated or loved. What do you think?
Hello and welcome! 
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